Welcome to Sales Experience Design
Where design-thinking meets sales excellence.
sales
excellence
design
thinking
SXD
About SXD
You've felt the friction in your sales process, haven't you?
Unpredictable cycles, cumbersome tools, untapped potential of your go-to-market teams.
This is where Sales Experience Design (SXD) takes center stage.
We blend user experience design principles with sales enablement to create an environment where your reps don't just survive—they thrive.
It's not about patching up problems; it's about empathetically designing
the sales journey from the ground up.
Because when your salesforce can succeed without stalling,
business doesn't just grow; it soars.
Mission
We aim is to redefine your sales process to be irresistibly effective and strikingly efficient.
Philosophy
We believe sales reps are not just the face of your company, they are the heart. We design systems and programs that leverage this key truth.
Methodology
Our approach is fourfold: Empathize with the sales reps, Design intuitive programs,
Enable through innovative tools and training, and Evaluate for continual improvement.
Empathize
Design
Evaluate
Enable
Meet Brandon
The Designer Of
Your Sales Success
With a decade of experience in SaaS sales and enablement, I’ve stood where you stand and tackled the same challenges you’re wrestling with today. Shaping monumental go-to-market growth at industry leaders like Zenefits, Brex, and LinkedIn, my expertise lies in navigating the complexities of today’s tech sales environment through a unique and powerful approach that I call the
Sales Experience Design.
SXD is a groundbreaking blend of user design thinking and sales acumen. I don’t just understand which metrics matter; I grasp the human stories behind those aiming to achieve them. I deeply resonate with the everyday friction points reps, sales leaders, and enablement teams face and hone in to transform them into thoughtfully streamlined and intuitive experiences.
When you partner with me, you gain access to a proven framework and skillset that catalyze change. The focus shifts from outdated, top-down strategies to an empathetic, rep-centric flow state. The result? Sales assets, playbooks, tools, and training that are effective and laser-focused on solving your team’s unique challenges.
So, if you’re tired of the same scrappy selling and ready for transformative growth, let’s talk.
“My go-to collaborator on content and strategy while building out the Sales Bootcamp at Upserve. I loved working with Brandon because of his strong sales acumen and deep understanding of sales rep attitudes and inclinations.”
– Director of Learning and Development @ Upserve
“I've been continuously impressed by Brandon's design aptitude and the quality of his work. Whether a team brief or org-wide presentation, his work is thoughtfully and artfully designed and easy to follow. [Brandon] has undoubtedly improved the rep's learning experience.”
– Senior Manager, Sales Enablement @ Brex
“Brandon reshaped our enablement programs, reinforced them through strong live coaching calls, and directly impacted sales outcomes. He also has an incredible talent for rep-centric design, significantly improving the AE experience with effective solutions.
– VP of Sales @ Traba
our expertise
Unlock unparalleled sales potential with a suite of services. From architecting your sales process and playbook to fine-tuning your tech stack, I've got your ticket to sales excellence. Together we'll create a sales experience where every asset, every strategy, every touchpoint is crafted to perform at the highest level.
Playbook Creation
Codify your best practices with detailed guides on sales best practices, processes, and scripts tailored to your business, your industry, and your buyers.
Training & Enablement
Bespoke enablement programs designed to seamlessly onboard new reps and upskill your existing team. Elevate your sales skills from foundational to masterful.
Tech Stack Optimization
Streamline your existing toolkit including Gong, Scratchpad, Outreach, LinkedIn Naivigator, LMS, and Atrium, focusing on enhanced usability to drive productivity.
Sales Journey Mapping
A tailored sales pathway that’s intuitive and effective. This includes journey mapping, sales funnel creation, and sales strategy. Maximize efficiency and reduce friction.
Sales Assets Revamp
Compelling sales assets like pitch decks, presentations, and scripts. Data-backed digital assets, tailored to captivate and convert your ideal personas.
Performance Analysis
Accurate and actionable insights through robust analytics and KPI tracking. Inform strategic decisions and yield guaranteed performance gains.
Consulting & Strategy
Consider me your strategic adviser, providing expert guidance that's laser focused on increasing your market share and revenue.
Ready to explore effortless enablement? Let’s discuss designing your sales experience today.
The future of sales,
designed for success.
©️ Sales Experience Design, LLC | 2024
